by Josh Monen | | Copywriting
If you want to become a master copywriter then you should stop reading this right now and find out how to get a copy of the classic book, Breakthrough Advertising by Eugene Schwartz. Then read, study and obey it. Seriously, if you want to look it up in your local...
by Josh Monen | | Copywriting, Writing
When you write for a living you don’t have the luxury of waiting until you’re “inspired” to write. You write and meet client deadlines or you starve. There’s no third option. If you fail to deliver on time then you convey an unspoken...
